What is SENTIMENT ANALYSIS?

Sentiment Analysis is the process of collecting, and analyzing text/ emojis from the comments on how people talk about your brand on social media.

NOTE: It is a paid feature, and in order to access it you should reach the Campaygn team.

NOTE: The Sentiment Analysis is available on monitor page only

Enable the analysis by going on the monitor page, as shown.



A message stating that you will get an email after the analysis is concluded will appear.



Based on the monitor date, keywords, influencers list, posts are retrieved to do sentiment analysis and In some time Post scores will eventually be computed and updated via email.
You will receive an email, with analysis ready as shown below ( click on go to monitor).



Influencers scores are calculated based on posts scores and Total scores are calculated based on influencers scores



You have the ability to view the positive and negative comments for the posts > Click on see comments ( as shown below).





NOTE: As of now the Sentiment Analysis is based on Instagram posts.

Scores are calculated based on comment texts (more than 23 languages) and emojis.

If any new influencer's are added to monitor or list then it will take time to get updated ( Data wont be displayed immediately).

Please note: As of now, this feature is based only on the Instagram platform and not on any other platform.

NOTE: Now this data can be exported on reports as well.

Updated on: 03/04/2024