Question 1

How to use GOOGLE CHROME EXTENSION to add Influencers or missing publications effortlessly?

Accepted Answer

The chrome extension can be used to add missing publications on the monitor and new profiles to Qualified database.

| Please Note: You just need to download and add it to google chrome browser. ( Currently it is only available on chrome )

Here is the link:

https://chrome.google.com/webstore/detail/campaygn-sync/cgdnipgbjceiejaelhcgdlfkbefoclkj

Once it is downloaded, you will be able to see a capital “C” on the top right corner of browser.

| Please note: You can always turn On/Off the chrome extension by going on to google extension settings.

${color}[#004cff](Adding Instagram account)

If you want to add a profile instantly, just go to the influencer's social media account, and then choose the option Add profile to campaygn.
Fill all the details such as Gender type, City, Type and click on Add Profile.

| Please note: Sometimes the chrome extension will keep loading, but usually it takes 2 mins to sync (stories, posts, and profiles). So, just refresh the page and it will be available on campaygn.

${color}[#004cff](Adding missing stories)

While the extension is ON, go to the influencer’s social media account and click on their stories.

|| **You would be able to see 2 options: **

Sync stories to campaygn
Sync

Question 2

What are the FORMULAS used to calculate the KPI's for different platform?

Accepted Answer

On Campaygn we use certain formulas to calculate the data about the influencers and campaigns.

Here are the formulas that will help to understand how the metrics are calculated at the backend ( On Profiles, Monitors, Lists, Keywords, Leaderboard).

|| NOTE: The formulas are different for each platform.

Question 3

How to add SCREENSHOTS of STORIES?

Accepted Answer

If you forgot to add some of the influencers to your monitor when they were publishing stories, then you don't worry, you can still add their stories screenshots manually with steps below:

Click on "Add publications" section which is under "Monitor Settings" inside your monitor.

Select your desired influencer.

Click on Instagram Stories icon, then click on the "Magnifying Glass" icon, to upload screenshots of the stories

Select the date it was posted (optional), the screenshots shouldn't be more than 500 KB, then click "Add publication" button.

Question 4

What are the various methods of adding new profiles into the QUALIFIED DATABASE?

Accepted Answer

If you require vetting influencers or monitoring their performance within your campaign, it's essential to first include their accounts in the qualified database. There are several methods available to accomplish this:

Go to the Profiles page in the qualified database and click on the Create New Profile button (on the bottom right), enter the username of the account under social media, and fill in the other information (only name, gender, country, type, and social media are mandatory).

If you find any profile on the global database, scroll down and click on "Add to qualified database"

||| PLEASE NOTE: Douyin and Little Red Book profiles won't be found on Global Dashborad

You can add any account using the Chrome extension (this will sync a profile as well as posts), fill gender, type and country directly on the platform , then click on "Sync profile with Campaygn"

| PLEASE NOTE: Chrome extension can only be used to add IG and TT accounts, not YT, Little Red Book and Douyin.

| ** NOTE- Click on your

Question 5

How to add large number of influencers to a LIST?

Accepted Answer

${color}[#121111](You can upload a large number of profiles in a list directly using an excel sheet with the following steps (even if they are not present on the qualified database).)

Go to the action button on the top right side

Click on **import influences from excel **option.

You will get an option Download the Import Template.
The Template have four header named ("Instagram", " Youtube", "TikTok", "Douyin", " Redbook").

Add the URL's/Usernames according to the respective platform need to be imported on the template.

| PLEASE NOTE: For Douyin and Redbook it should be only URLs not the Usernames.

Save the excel sheet, once all the details are filled.
Choose the same excel file and click on import.

| **PLEASE NOTE: Once done, you need to wait for sometime / hours

Question 6

How to utilize AUDIENCE OVERLAP effectively?

Accepted Answer

The "Audience Overlap" allows you to find out the percentage of unique and common (overlapping) audience followers between the Influencers, The audience overlap data you can get in both List and Monitor section.

| | Unique Percentage: The percentage of followers that are unique for the influencer (they do not follow any other influencer) | Common(overlap) Percentage: The percentage of followers that overlap with at least one or two influencer (they follow the same Influencer within the overlap)

In the List feature, there is an ability to get estimated audience overlap data beforehand.

Go inside your created List.
Click on predict campaign.
Enter the estimated publication count and click on save.
Click on reload stats to make sure changes made is updated.
Click on generate audience overlap.
Under the influencers section, the estimated audience overlap is available right beside each influencer( unique and common audience).

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